Salesforce’s Agentforce Deployment: A Major shift for Military HR Operations?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, examines how Salesforce’s groundbreaking Agentic Enterprise deployment at U.S. Army HRC demonstrates secure AI operations at scale, delivering $6M annual sav.
Is AI Governance Finally Taking Center Stage in Enterprise Strategy?

Keith Kirkpatrick, VP & Research Director at Futurum, shares his insights into recent research focused on AI governance and its implications for enterprise software leaders in the age of agentic AI.
The Data Foundation Problem: Why “Bring AI to Your Data” Beats the AI Data Lake

OpenText’s Waqas Ahmed and Futurum’s Keith Kirkpatrick on why the fastest AI pilots fail for a data-governance reason nobody names in the demo. From Utilizing AI, “Trusted Data Foundations for AI Applications.”
Can Creatio’s 10x Release Unseat Entrenched CRM Giants With Agentic AI?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Creatio’s 10x Release uses AI Twin and AI Studio to democratize agentic AI development, consolidating fragmented CRM stacks.
Can Salesforce’s Agentic AI Close Field Service’s Talent and ROI Gap?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Agentic AI is reshaping field service by automating complex tasks, offsetting talent shortages, and delivering quantifiable business returns.
Microsoft Copilot Hits 30 Million Seats: Is AI Transformation Finally Real?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Microsoft Copilot’s 30 million paid seats show strong enterprise ROI, though Salesforce Agentforce and ServiceNow pose competitive threats.
IFS’s 25% Growth: A Sign of Industrial AI’s Rising Strength?

Keith Kirkpatrick, VP & Research Director at Futurum, covers IFS’s latest revenue growth announcement, and shares his insights into the steps the company must take to continue the momentum.
Is Adobe Commerce Poised to Revolutionize Product Discovery with AI?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Adobe Commerce’s AI-driven product discovery transforms eCommerce as AI-driven retail traffic surges 125% year-over-year.
Bridging the Gap: Why Citizen Engagement Needs a Technology Overhaul

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, examines the critical gap between government self-assessment and citizen perception of engagement efforts, revealing why technology solutions are essential f.
How Will TeamViewer and ServiceNow Reshape Autonomous IT Operations?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, examines how the TeamViewer ServiceNow partnership combines remote connectivity with workflow automation to reshape autonomous IT operations and drive enterp.
Salesforce’s $1.6B Win Signals a New Era in Veteran Care Technology

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Salesforce’s $1.6B VA contract signals a pivotal shift toward AI-enhanced veteran care and modernized public sector service delivery.
How Genesys and AWS Are Redefining AI-Driven Customer Engagement

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Genesys Cloud’s expanded AWS partnership leverages agentic AI to transform enterprise customer engagement and enable autonomous interactions at scale.
